We built the AdMarvel for the simple reason that mobile ad networks are not working for publishers.
Here's how we help:
Support ad monetized content
Whether you work with carriers or directly with publishers, advertising support has become essential to the mobile content ecosystem. This means providing solutions for inserting and tracking ads into any mobile modality – SMS, WAP, MMS or In-application. AdMarvel provides a scalable platform for ad monetizing mobile content. Infrastructure providers offering WAP site building platforms, billing systems or publisher management tools can quickly enhance their offering with flexible ad support.
Boost service revenue
Advertising can offer a fast growing new revenue stream to your service portfolio. Attract more customers to your platforms with rich advertising support. Offer premium ad management services such as campaign management and ad network optimization. Attract advertisers to your community of publishers or users and participate in mobile ad revenue streams.
Manage a portfolio of publishers from one interface
With AdMarvel, you can on ramp and manage a portfolio of publishers from a single interface. The AdMarvel dashboard facilitates publisher set-up, ad network traffic provisioning and publisher activation and suspension. If you have existing ad network relationships, simplify management and operations with AdMarvel’s consolidated reporting and analytics features.
Remove the latency of ad serving
AdMarvel’s revolutionary Latency Optimizer technology makes ad serving work faster. AdMarvel buffers your publishing systems from the ad serving performance of ad networks, to guarantee response times in 200 ms or less. The Latency Optimizer works with any ad network to dramatically boost fill rates and limit time outs.
Ensuring Ad Network compliance with contracts
AdMarvel can track performance on a network by network level to give you confidence that your business goals are being met. This includes monitoring revenue and ad serving performance as well as ad content. The AdMarvel team provides regular reporting on Ad Network compliance and can intervene when corrections need to be made.
Scaling publisher acquisition and ad provisioning
Publisher acquisition and ad provisioning requires a host of operational steps that consume time and resources. AdMarvel’s publisher ops team can manage the publisher acquisition process end to end on behalf of infrastructure providers. Service providers can track status online with approval oversight along the way. Get publishers up faster and cheaper with AdMarvel.
